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Analysis: Know four major lock market trends

  • Author:root hardware
  • Source:hc360.com
  • Release on :2016-01-04

With the rapid development of residential, automotive, high-grade office buildings and hotels, as well as the pillar industries of national defense, public security, financial and other systems to increasingly strengthen preventive lock products have a high demand for high-grade lock market outlook optimistic. According to experts, high-tech products biometric technology, electronic technology locks in the consumer market is still basically at a blank stage,door lock manufacturer but the desire of the market demand of the consumer population in this area is growing every year.

Each lock ic card companies have developed electronic door locks, electronic locks, encryption type magnetic locks, Rooming house intercom security system, valve locks, etc., as well as fingerprint. Because of the high-end locks technical content, more prominent humane, personalized features, so the relatively high profit products.

Currently, the main market trends hardware lock has four.door handle suppliers

First, the industrial design in the integration of cultural, personal taste attention. Lock hardware models available in the market, variety, variety, but the real start will be from a variety of cultural connotation design as a design concept into one of the rare, so the first trend is in the lock body function for a new designed to meet family needs. User experience and product more humane concern.

Second, the rise of smart intelligent hardware lock, at present, technology and high-tech smart locks, including locks, ic card lock, fingerprint and other unique because of its convenience, as well as the technology matures and the use of biometrics Fingerprint technology, but also because of the uniqueness of fingerprints, can not be copied, easy to carry, do not forget, do not lose the properties, with the broader market prospects. Factional LOCKS never stopped research and innovation in this regard.

Third, metal locks companies pay more attention to the attention to detail of hardware products, product quality improvement, the details reflect consumer tastes, reflecting the connotation of understanding of the product. It is to focus on technology and quality certification, so that product performance standards with international standards. This one is more emphasis on consumers.China locks factory

Fourth, enterprises pay more attention to quality and brand, crystalline quality is really good brand connotation, durability, sustained development; quality is the life. And focus on product innovation and patent applications, enhance core competitiveness, protection of intellectual property increasingly standardized.

Today, companies need to keep abreast of market hardware lock company in addition to the need to focus on quality, the pursuit of innovation, but also rack their brains to do marketing strategies in order to remain invincible in the market. To do business marketing, really want to brains, flower fan thought the job done marketing nature! Understand the market demand marketing have their own personality, with their own characteristics to create a demand to attract consumers; on the other hand is nature in all directions to meet customer needs, that is to say the nature of the business to develop, a variety of more alternative products to break through the conventional full strike force of marketing, mining, guide, create and meet market demand, in line with today's people novelty, difference, change of personal consumption trend.

Companies must apply and compete for the hand very different marketing skills, intentionally guide the market and consumer groups favor the growth of their own direction, so that the potential market led to the reality of the market, and gradually widening the distance and competitors to make itself more It is unique to eventually reach new markets, dominate the market, with the market as a marketing concept purposes. Best meet the individual needs of so-called customer is God, everything necessary departure from the customer, by creating a good relationship with every customer, to carry out differential service. Know the customer's needs, the biggest limit to meet consumer demand for personalized. In the nature of marketing, entirely self-center when consumers buy goods, goods can not meet existing demand, you can make specific requests to the enterprise, corporate customize the ideal product for consumers. With King product, the company's market competitiveness of virtually enhanced.

In an increasingly competitive market, whose products best meet the customer need, who will ultimately win the market. Metal locks companies can keep abreast of changes in market demand, the development of nature-oriented marketing strategy, improve their market competitiveness, and economic efficiency of enterprises will rise, to further promote the growth of enterprises to expand! All extensions of these features, making it an important sector of the building, while also greatly enhancing the market competitiveness of metal locks. Who can grasp the market trends, who will be able to succeed.